Subscribe and receive super useful how-to articles on growing your online business
For almost all merchants, there’s no Black Friday without scheduled email and/or Messenger campaigns letting your customers know that the sale has started. However, when it comes to Messenger promotion strategy, many merchants simply take what works on email and implement the same on Messenger. That move can get their Facebook page restricted instead of […]
We’re thrilled to announce one of the most important updates in the history of Recart. We shipped two brand-new features today: Messenger Add to Cart Popup Auto-Applied Discount Codes Messenger Add to Cart Popup In early October, the Messenger Platform decided to discontinue allowing new merchants with pre-checked widgets on their site. It meant that […]
I’d just dropped over $300 on a single pair of boots – ~4X more than I’d usually spend. And you know what? I had ZERO thoughts of taking them back – strange as I usually suffer from terrible buyer’s remorse I was convinced these were the right boots for me (despite the massive price tag). […]
Looking to grow your eCommerce store? Then you probably know you need a cart recovery strategy. A huge percentage of carts filled with products are eventually abandoned, with potential customers disappearing without a purchase. But like any serious issue, there are a number of myths that have sprung up around it. Some of them are […]
There was a time, not too long ago, when Messenger Marketing was nothing but the latest marketing buzzword. For every article claiming it as the newest evolution in marketing, there were 2 others explaining why it would never take off. But time, as always, has brought out the truth. And it’s proved the concept a […]
There are few more controversial marketing methods than popups. Most people would argue they’re annoying. That they destroy the user experience and make sites an absolute mess to navigate. That the benefit of using them is outweighed by the frustration they caused. I once had a consultant tell me to drop them because I was […]
Most entrepreneurs who start a physical product business want to have a massive brand. One of the most popular questions I was asked as I was growing my fledgling company was “What advice do you have for somebody who is starting a new brand?” That word kept coming up over and over. Brand. Their end […]
One mistake. That’s all it takes to make life more difficult that it needs to be. A single hiccup can derail even the best laid plans, put you on the back foot, and have you fighting for something that should come to you freely. It’s no different with Facebook Messenger. Break the rules and you […]
Getting users to return to their abandoned carts and complete their purchases is incredibly valuable at minimal cost — that much, I’m sure, you already know. But just having a robust system for reaching out to those who have left your sales funnel isn’t enough. You also need to have the right message to bring […]
The Wild West. Lawless and unforgiving. A land where enterprising sorts could carve out a future for themselves and their descendants, often through somewhat questionable means. Messenger has, until recently, been similar to the Wild West. We’ve seen entrepreneurial kinds push the platform to its limits to see exactly what can be achieved. And these […]
