Fed up with winter? It’s time to think about putting away your winter boots and open your windows, because March has finally arrived!Even if the weather still needs some more time to catch up, most of us are ready to …
90% of SMS-user Shopify merchants send less than 2 SMS campaigns per month. While you’ll still see great results with this amount compared to no SMS marketing at all, we found that those merchants who send at least 4 messages per …
You might hate it or love it, but one thing is sure - it's hard to ignore the buzz around Valentine's Day. And as a merchant, you'd truly miss out if you did. According to NRF, in 2021, customers spent $21.8 Billion …
Looking for SMS marketing campaign ideas for January?January is the month of new beginnings, full of opportunities! And while the lucrative BFCM and Christmas season might be over, you can still capitalize on the holiday momentum and keep your shoppers loyal …
Are you relying exclusively on Facebook retargeting ads to re-attract visitors to your store? Even with the iOS 14 update, most merchants still spend 30-60% of their revenue on Facebook ads. Look, Facebook ads are great. But, with the growing number of businesses …
The crazy BFCM days might be over, but your hard work isn’t. Now it’s time to turn your BFCM shoppers into long-term, recurring customers. Did you know that for up to 64% of online stores, the LTV (lifetime value) of …
BFCM is right around the corner and we know that you want to make it your most profitable one yet. To help you turn your Messenger list into a major Black Friday revenue generation machine, we collected four quick but …
DTC brands are heavily dependent on paid media to acquire customers and penetrate new markets. However, they often lack profitability and end up in a constant cycle of buying new customers. As paid media is driving up customer acquisition costs, …
Messenger marketing changed ecommerce marketing. When Messenger launched as a marketing channel, it quickly became the most profitable channel in the toolbox of ecommerce marketers. Facebook is making changes to its Messenger policies as of March 4th, 2020. Don’t feel …
For the past year, I’ve been helping our largest merchants’ marketing teams to develop their Messenger marketing strategies and generate tens of millions of dollars in extra revenue. Messenger tools can perform in varied ways for different merchants but I …
Facebook Pixel Helper is a free Chrome extension. It works in the background to analyze websites if they have the Facebook Pixel code implemented. First, let’s quickly summarize why it is crucial to have Facebook Pixel working in the background …
Facebook and Instagram retargeting has been a go-to retargeting channel for e-commerce store owners for years. Add Messenger retargeting to your strategy to increase your return on ad spend. Shoelace or Retargetapp are among the most popular choices of Shopify …
Even if you’ve done your homework on time and prepared for the holiday season, it’s easy for things to slip through the cracks. There’s always something left to do. Between checking inventory levels and dealing with your suppliers you also …
Attending ecommerce events is one of the best ways to keep up-to-date with current trends in the market in 2020. Visiting these conferences will ensure that you’re well-prepared to face challenges the new year brings. Along with the valuable knowledge …
OptiMonk is a popup app that helps Shopify merchants convert their store visitors into email and Messenger subscribers. For most stores, OptiMonk popups with discount incentives convert 10-25% of visitors to email and Messenger subscribers. How about turning those subscribers …
In ecommerce dreamland, all of your visitors find what they are looking for, and instantly convert to customers. Sounds sweet, right? However, if you’ve spent time analyzing your store traffic, you’ll know that the vast majority of your hard-earned visitors …
“How can I get people subscribing to my Messenger list?” This is one of the most frequent questions we hear from merchants using Recart. While there are many ways how you can convert your on-site traffic to subscribers, there’s one …
Have you ever truly considered how impactful product reviews are in ecommerce? According to a survey of 1,000 U.S. customers, better reviews are the top factor in in their online shopping decision. In this post, I’ll show you how you …
